Operations Management: Concepts and Applications Author : Justin Jackson Subject : Business Management ISBN :9781639874101 of tangible and intangible characteristics of a brand. In case of product brands, the tangibles Read More |
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The Complete Guide to Outsourcing Author : Jack Wallace Subject : Business Management ISBN :9781639875245 The leasing out or contracting out a part or the whole process of a business is known as outsourcing. It may include domestic outsourcing and foreign outsourcing, termed offshoring. Outsourcing is a phenomenon Read More |
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The Global Business Environment Author : Fiona Atkinson Subject : Business Management ISBN :9781639875283 Business environment refers to all these factors which collectively affect the ability of a company to build and maintain healthy and successful relationships with their customers. The global business Read More |
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Author : Charlie Taylor Subject : Economics ISBN :9781639870110 Macroeconomics is a branch of economics that investigates the performance, structure, behavior, and economic issues of a nation or the world altogether. It takes interest rates, taxes, and government spending Read More |
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Author : Peter Lewis Subject : Economics ISBN :9781639874576 tangibles characteristic is the customers’ experience. The intangibles include emotional connection Read More |
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Human Resource Management: Functions, Applications and Skill Development Author : Scarlett Jones Subject : Human Resource Management ISBN :9781639873135 The effective management of people in an organization is termed as human resource management. It is a sub field of general management which focuses entirely on managing human resources. Its key objective Read More |
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The Global Human Resource Management Handbook Author : Summer Watson Subject : Human Resource Management ISBN :9781639875290 Human resources is the set of people who make up the workforce of an organization or industry. These can be freelancers, part-time, contractual, or full-time employees. Human resource management is the Read More |
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Becoming a Manager: The Complete Guide Author : Jerry Bryant Subject : Management ISBN :9781639870721 A manager is someone who is in-charge of the day-to-day decision making process and work activities of an organization. Coordination among different activities and work processes while achieving set goals Read More |
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The Art of Public Speaking for Life and Work Author : Susan Malone Subject : Management ISBN :9781639875214 Public speaking is an important skill which can affect an individual’s personal as well as professional life. It plays a crucial part in helping other people understand your point of view. Professionally, Read More |
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Consumer Behavior: Building Marketing Strategy Author : Amy Nelson Subject : Marketing Management ISBN :9781639871339 The branch of management which deals with the factors affecting the buying behavior of customers is called consumer behavior. It focuses on individuals and groups, and all the activities related to their Read More |